V Energy Tortured Orchard

The Fruity Frankenstein

I spent four years at Raydar working across shopper communications, brand identity, and packaging for FMCG clients, including V Energy, Anchor, Mondelez, and Coca-Cola. My work spanned out-of-home campaigns and in-store supermarket promotions, creating engaging experiences that captured shoppers’ attention and drove brand impact at the point of purchase.